Clarity includes
transparency.
Our standards apply to every company profile, including paid coverage.
1. Identify sponsorship
Paid content is labelled “Sponsored” where readers first encounter it and within the article. Each sponsored article identifies the sponsor or payer and includes the compensation disclosure required for that placement. A general footer does not replace an article-specific disclosure.
2. Use traceable public sources
We link to public filings, company disclosures and other attributable sources. Figures carry an as-of date where relevant. Company forecasts and targets are described as expectations, not completed results.
3. Explain material risks
Profiles include relevant uncertainties such as funding requirements, dilution, liquidity, project execution, permitting, technical limitations and competitive pressure. We do not promise stock performance or capital-raising success.
4. Keep factual review separate
Companies may correct errors during factual review. Requests to omit material information or misrepresent the nature of the coverage are not accepted. We do not publish non-public material information supplied as a marketing angle.
5. Report distribution honestly
We distinguish intended recipients from delivered messages, clicks from readers, and readers from investors. We identify distribution partners in the agreed order and do not present their subscribers as our own.
6. Correct errors
Material corrections are dated and explained on the affected article. Requests for review can be made through the publication’s contact route. We preserve a record of the original source and correction.
7. Disclose relevant conflicts
Known financial interests, relationships and compensation that materially affect how a reader should assess the coverage are disclosed. Readers should consult original disclosures and form their own view.